Lessons from the MarketingProfs B-to-B Forum

This week I was lucky enough to attend the 2009 MarketingProfs B-to-B Forum held here in Boston. I say I’m lucky because I was able to go for free, as they were kind enough to give me a press pass.Before I dive into the specifics of the conference, I should probably back up a little […]

Plinky Launches As A Blogger’s Friend, A Marketer’s Dream

You know you’re a hot company when simply making your first hire is viewed as news. Now that plinky has launched, the former super-secret described as a "social content encouragement startup" is generating buzz by bloggers and will create even more interest among marketers.
What is plinky?
Well, let’s first look at what the company says on […]

In A Down Economy, Startups Rise From Coworking

If you’ve been following the tech news lately, you’d probably agree that the startup landscape is exceedingly bleak. It seems like startups are either laying off workers (or folding completely) with each passing day. In a time where VC cash is scant at best, how do tech entrepreneurs go from idea to product to business? […]

WebInno 20- Despite (or because of) the Economy, Boston-Area Startups Demand Attention

As a veteran of Boston Web Innovators Group meetings, I wasn’t sure what to expect at last night’s event. In a down economy, would there be VC interest in early stage startups? Would people come out to check out the latest mobile and web companies? The answer was an overwhelming yes.
Over 700 people attended the […]

Springpad- Lists To Manage Your Life

I never thought I’d type the following sentence: I’m excited about a webapp that makes lists.Yep. I just wrote that.I’ve seen a million web apps that do slick, fancy things, and have dismissed them with a jaded “meh.” But today I was introduced to something that makes lists. Lists. And I loved it. It’s called […]

Using Social Media Tools To Promote A User Acquisition Campaign

All new social networks and community-focused services face the same challenge: attracting a loyal user base. Having the latest and greatest facebook+twitter+flickr+whatever is great, but worthless without an active community of users. While there are many different ways to run a user acquisition campaign, this article will focus specifically on using a contest to attract […]

There is no such thing as social media. There are no assertive hammers. There are no malicious popsicles.

Today I hit a breaking point. One of those rare moments in life when you break out of the autopilot that is every day human experience and stop. Something that you’ve taken for granted suddenly changes in your mind. Your entire construction of reality up to that point is called into question, and you are […]

Is cuil really better than Google? Um, it’s a day old- take it easy

Yesterday Cuil, a brand new search engine, launched and boy did bloggers notice. Look at any tech blog and you’ll find an opinion of cuil. Either it’s a google killer or a failure.
Regardless of the fact that cuil is a day old, the comparisons to google are widespread, and it’s hard to write an article […]

Data Availability- Um, What’s That?

Yesterday MySpace announced the availability of, well, Data Availability, their contribution to the data portability movement. Back in May, MySpace made the announcement that they were making user data available to Yahoo, ebay and Twitter. Now they’ve opened up to developers.
What’s Available?
After using oAuth to authenticate a user and retrieve an authorized Access Token and […]

The Guilty Pleasure

Here at matchmine, we spend a lot of time thinking about what people like. We think about how your tastes in movies relate to the music you like. We do the same for blogs and internet video. By getting a deep, detailed understanding of your likes and dislikes across all the different media types, we’re […]